Hi,I’m Rodanthi
I lead Rodata Strategy Lab, supporting small and medium-sized businesses with clear knowledge and practical insights to make more effective decisions. We turn their data into clear strategy, guide teams through accessible, straightforward analysis, and build simple tools that help businesses grow without long-term dependency.
Clear Data.
Better Decisions.
Practical Growth For SMEs.
Project-Based Collaboration
Data With Purpose
Strategy That Makes Sense
We focus on understanding what the data really shows and what actually matters for the business. Instead of just looking at numbers or reports, we dig into patterns, behaviors and signals that explain what is working, what is not, and why.
Data is only valuable when it leads to better decisions. We translate insights into clear, practical strategy, helping business owners decide where to focus, what to improve and which opportunities are worth pursuing without overcomplicating things.
Simple & Practical Tools
We design simple tools that support everyday decision-making, such as KPIs, basic models and clear frameworks. These tools are tailored to each business and built to be used easily, without technical knowledge or complex systems
Knowledge, Not Dependency
Every project includes guidance and explanation, so clients understand both the insights and the reasoning behind them. Our goal is to help teams build confidence and capability, so they can move forward independently instead of relying permanently on external support.
Services
Each project is structured with clear goals, defined deliverables and practical outcomes tailored to the needs of each business.
Data Analytics & Insights
Research & Market Insights
Data-Driven Business Strategy
Simple Tools & KPI Systems
Performance Optimization
Training & Consulting
We turn marketing, website and customer data into clear, actionable insights.
We support pricing, growth and investment decisions using data and realistic scenarios.
We identify opportunities to improve conversion, efficiency and ROI.
We analyze markets, competitors and customer behavior to uncover opportunities.
We design simple tools and KPIs that support everyday business decisions.
We help teams understand data and use it confidently and independently.
